For Botanicus, a Johannesburg-based fine florist, good design has always been the bottom line – from thoughtful floral colour pairing to quality ribbons and wrapping paper. Owner, Jonette Van Greunen, tells us about how she became a florist and reveals top tips for picking a bouquet.
I have always been obsessed and surrounded by flowers, from those in my mother and grandmother’s gardens to tiny wildflowers defying odds.
I started Botanicus after friends and colleagues regularly asked where I found my flowers. I left my full-time job at a non-profit to pursue a creative dream and deliver modern, out-of-the-ordinary flower arrangements to your door. Botanicus has since branched out into floral subscriptions, events, weddings, floral installations and more. We are also working on exciting collaborative projects that will include a line of scented candles and other floral objet and we are crafting our first series of floral workshops.
Botanicus’ style can be described as a luxurious mix of romance and modernity, with design always being the bottom line, from our wrapping paper and cards to our Petersham ribbon. I want everyone to immediately recognise the luxury and fall in love with flowers, but I let the flowers speak for themselves. I never force it.
FLOWERS FOR THE SEASONS?
For autumn and winter: dahlias, daffodils, delphiniums, snapdragons, tulips, anthurium and hellebores. For spring and summer: magnolias, lotus flowers, anemones, cherry blossom, peonies, poppies, amaryllis and lily of the valley.
INDIGENOUS AND EXOTIC FLOWERS TO USE IN ARRANGEMENTS?
When it comes to indigenous flowers, I like working with strelitzias to add a more structured look and feel to the arrangement. Magnolias and lotus flowers are exotic additions that take any arrangement to another level.
FLOWERS TO SUIT DIFFERENT OCCASIONS?
Thank a fashionable hostess with a loosely bunched selection of soft flowers all in the same shades – such as ranunculus, hellebores and hydrangeas. If you’re visiting the in-laws, a large hand-tied bunch of tulips or David Austin roses never fails to amaze. When decorating a Sunday brunch table, keep it simple with a single-variety arrangement of peonies or poppies loosely mixed with soft greens.
You can order your flowers at botanicus.co.za or by contacting Botanicus at firstname.lastname@example.org / 0724401523.
If you would like to be notified of Botanicus’ upcoming workshop dates and other bloomin’ news, subscribe to the Botanicus newsletter via the website or follow @bybotanicus on Instagram