The Turbine Hall Art Fair | Elle Decoration South Africa
The Main Turbine Hall


The Turbine Art Fair returns to Turbine Hall in 2014 from 17th – 20th July 2014.

  • Thursday 17th July: Opening Preview Evening 18h00 – 22h00 – R300 per person.  Pre-booking only/limited tickets
  • Friday 18th July:  10:00 – 20:00 – Special rate R55 for general admission
  • Saturday 19th July:  10:00 – 18:00
  • Sunday 20th July:  10:00 – 17:00

General admission Tickets for The Turbine Art Fair can be bought online before the 1st July 2014 for R55 until the 1st July 2014 or at the door and cost R75 per person

TAF14 improves where the first event left off with increased emphasis on new work and promotion of emerging South African artists.  Over 40 galleries will be exhibiting from throughout South Africa. While still accessible (all artwork will be priced below R30 000) TAF14 will see greater importance placed on quality and innovation.

In addition, Turbine Hall’s unique history and position within Newtown and Johannesburg provides TAF14’s central theme – “Emerge”.

The constantly changing area from market to slum to economic centre to creative hub, all representative of broader Johannesburg, should provide gallery exhibitors with motivation for their curated spaces. Galleries have been asked to consider this theme when submitting their applications to take part in TAF14.

Young and emerging artists had the opportunity to submit work and a selection of the best pieces chosen by a judging panel will be showcased in a curated group exhibition at TAF’14 facilitated by Assemblage and supported by RMB.

 Other exciting features of TAF14 include:

  • larger exhibition in 2014 – the entire basement area of the Turbine Hall as well as the upper glass house will be used as exhibition area.
  • A featured artist, Nathaniel Sternwill be presenting his Compressionism Series
  • An interactive talk’s programme hosted by Usha Seejarim which will cover all aspects of the contemporary art world from collecting to curating.

Speakers include:

  • “The Open Box “  – a discussion platform aimed at new media and alternative approaches to art. (Saturday and Sunday morning)
  • A full day workshop in collaboration with Vansa, aimed at the emerging artist that will include talks such as: Art & the institution, The Art of exposure, The artist for hire (fee & contract) Beyond the gallery, The Curator displacing the artist. Pre-booking is essential as there are only 60 places available.
  • Engagement with the broader Newtown, Braamfontein and inner city area to create an art- filled weekend experience including guided tours of the area and hospitality packages.
  • Children’s hosted art walkabouts by Robyn Penn and children’s art area sponsored by STAEDTLER.
  • On Mandela Day (18th July) – The Turbine Art Fair will be a drop-off point for the 67 blankets campaign (  Anyone bringing a handmade blanket will be given free access to TAF14 on that day.

“Too few people have the opportunity to acquire art let alone have the confidence to start their own art collections which is why we started the Turbine Art Fair. The Fair is the perfect platform for those wanting to start collecting South African art in a unique and un-daunting way bringing the best galleries and artists under one roof.  The whole experience offers something for everyone – a showcase of contemporary art and artists, artisan food, architecture and Johannesburg culture” says Glynis Hyslop, Managing Director of The Forum Company.



Raw, light, grand, impressive, authentic, industrial, versatile. Just some of the characteristics of the Turbine Hall venue, the forum company’s multifunctional venue located in the heart of the Newtown cultural precinct. Historically a 1920’s power station, Turbine Hall has been hailed for its representation of a truly iconic South African architectural style. The site retains its industrial heritage but also displays a contemporary personality. The building has an enormous energy and atmosphere – every brick speaks of its colourful history while lofty volumes of light offer opportunities to showcase significant South African art and bold architectural spaces.

For more info visit | +27 11 880 7183 or +27 82 556 2084