Italian director Luca Guadagnino has recently turned his hand to interior design and has just completed his second project, the interior of skincare brand Aésop’s Rome store.
Best known for his films, which include the critically-acclaimed and Academy Awards Best Film nominated ‘Call Me By Your Name’, ‘I Am Love’ and ‘A Bigger Splash’, Luca Guadagnino has only recently taken to interior design. His first project was a two-story ochre mansion on the shores of Lake Como, owned by friend and Yoox founder Federico Marchetti, of which the likes of Osvaldo Borsani would be proud.
Guadagnino’s recent foray into interiors was unknown to Aésop’s Australian founder Dennis Paphitis who requested a casual introduction with the filmmaker when he found out they were both staying at the famed Chateau Marmont in Los Angeles. This chance encounter together with a mutual admiration led straight to Piazza di San Lorenzo in Lucina, the proposed site of Aésop’s Rome store.
The Aésop brand’s global expansion philosophy has always been deeply rooted in place – taking architectural, design and material queues from the vernacular architecture and culture of the region. So it’s no surprise that Luca Guadagnino and the team sought inspiration from tones and materiality of the site along with the iconic Pantheon and memorable personalities such as soprano Maria Callas, Italian film director Pier Paolo Pasolini and novelist Alberto Moravia.
Regionally sourced materials such as straw, marble and travertine bring together the modestly proportioned space and eliciting a sense of monastic order and tranquility.
Three tones of travertine cover the floor in a rhomboidal pattern are a subtle homage to the interior of the church of San Lorenzo in Lucina. Architectural straw bales articulate the ceiling inspired by the thatched roofs of houses common during ancient times to the Agro Pontino outside the city.
If you’re interested in learning more about Aésop’s global store design, they have a dedicated website called The Taxonomy of Design which covers everything from their philosophy down to the materials.