Generation, in collaboration with ELLE DECORATION, David Krut Projects and Bombay Sapphire had the pleasure of hosting the Seletti wears ToiletPaper launch at David Krut Projects at Art on Main.
A selection of images from the magazine become the decorative motif of the Toiletpaper‐Seletti design collection.
An unusual and exceptional collection of plates, mugs and tablecloths,bowls, metal glasses, backing dishes, the teapot, tea towels and object like the soaps, stickers, mirrors and the Umbrella born out of the collaboration between Seletti, Italian design company, and Toiletpaper, Maurizio Cattelan’s and Pierpaolo Ferrari’s image-only magazine and the Italian design company Seletti.
Seletti wears Toiletpaper is, by far, the more up-to-the-minute range of homeware products proposed on the market today. Its exclusive character is not given by economic inaccessibility but, instead, by the intellectual audacity of those who choose to buy it.
says Stefano Seletti, face and mind of the homonymous design brand.
Right from the start we liked the idea that Toiletpaper was a label that could be applied to a broad series of objects: magazines, books, plates, mugs and tablecloths. Pierpaolo and I are like sadistic scientists: everything that’s around us can be infected by the TP virus, we continually test different samples and we analyze the results, so that Toiletpaper can become a style, and not just a photographic one
says Maurizio Cattelan.