Maison Mara - Style Secrets of Kelly Withey

This makes us incredibly happy. Maison Mara is a concept store in Cape Town owned  by Kelly Withey. This magical shop sells fashion, skincare and magazines, stocking brands like Kenzo, Acne, Proenza Schouler and Petit Bateau. We sat down with Kelly to find out her style secrets…

Kelly Withey from Maison Mara

What is your background? I am half British, half Kenyan but moved to France 10 years ago where I studied Fashion Design in Paris — hence my obsession for beautiful French brands.

Maison Mara | Elle Decoration South Africa
Prada Brogues

What are you wearing today? I’m wearing a pair of Acne jeans with a JW Anderson logo sweater and my favorite Prada brogues.

Maison Mara | Elle Decoration SA
JW anderson Logo sweater

South African designers on your radar? Lalesso and Okapi.

What are you listening to at the moment? She Pretends by Isaac delusion and Christine by Christine and the Queens.

Reading? The Unbearable Lightness of Being by Milan Kundera.

Downloading? I don’t download, streaming is the new downloading. But my favorite film is La Grande Belleza.

What are your favourite websites for inspiration? and

Top 5 people to follow on instagram:
@copernifemme an amazing duo of French designers
@AskAdeline for cool fashion photography
@GabrielleKannemeyer for great styling,
@SpleenFactorymagazine the best new magazine out there
@MaisonMaraCapeTown of course

Maison Mara | Elle Decoration SA
Eilleen Gray interior

Favourite quote from a book?
Eileen Gray said

To create, one must first question everything

287392Best advice you have ever received? Tom Ford’s ’15 Things Everyman Man Should Have’. Every birthday I give something from this list to my boyfriend.

Worst decor trend? Modern Baroque furniture.

Best shop for decor? Chez moi Paris and L’eclaireur in St Ouen.

Top restaurant in the world? Hemelhuijs for the most delicious lunch! And the Septime in Paris.

Bubbles or beer? Bubbles everytime!

Maison Mara logo - Cape Town

5 Jarvis street | 10am – 5pm |  Monday – Saturday | @MaisonMaraCapeTown