Sandton City has an exciting new shop – and it is empty!

Sandton City and McCann Johannesburg are excited to introduce a new concept, a store like no other. The Empty Shop is a global charity initiative that encourages customers to bring clothes to the shop instead of taking them away.

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The Empty Shop, which will be in the Checkers Court until the 16 November, invites shoppers to donate any item of clothing, bring it to The Empty Shop and hand it over to the shop assistant. The shop will be filled with donated clothes and mannequins beautifully styled with the items donated. Each night the shop will be emptied, leaving The Empty Shop ready to receive new donations again the following day.

All items of clothing will be welcome, from simple dresses and casual jeans to designer suits. Babies’ and children’s clothing will also be appreciated.

All clothes donated will be given to Sandton City’s selected charity for 2014, HospiceWits, which provides palliative care (the holistic care of someone diagnosed with a life-threatening illness) and support to the communities in Johannesburg and Soweto.

Bringing charity and fashion together

For more information, contact the Sandton City Marketing Department on (011) 217-6000 or stay updated by visiting their Facebook page (www.facebook.com/sandtoncity) or following them on Twitter at @SandtonCity.